In the Decorist's San Francisco showhouse, by Decorist elite designer Simone Howell, everything is personal. "The living room is a place where you should feel totally at ease, whether you love a calm neutral palette or something vibrant. Layering objects like coffee table books that represent your family's passions in addition to travel trinkets such as blown glass votives bring an additional layer of intimacy to a space."
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3) Walls, Walls, Walls – Leave the furniture be. After all, maybe its happy where it is. Instead, concentrate on making some changes to those walls. I’ve painted the wall behind my entertainment center a color that matches some of the items in the rest of the room, but left the other walls their basic white color. Painting one wall really makes it pop out in the eyes of the viewer and gives the room whole new dimensions. I believe the experts call this an “Accent Wall.” I just think it looks pretty sweet, so I call it…a “lookin’ pretty sweet wall.”
A stacked fieldstone fireplace takes center stage in this family room. Rather than just a sheer wall of stone, the exposed chimney is designed with a central recess for artwork, along with tapered edges on either side, to keep it from appearing too overpowering. Sconces mounted directly to the stone are an attractive way to shed plenty of light on the antique timber mantel.
When perusing living room decoration ideas, remember that one of the most attractive qualities of rustic chic decor is the ability to experiment with many different patterns, textures, and era influences. A studious brown leather sofa can add an anchoring solidity to delicate French prints and carefully curated centerpieces, while a simple woven rug lends a breezy, lived-in feel. Don’t be afraid to mix up your fabric designs, as the more eclectic your throw pillow and textile range the better! Tip: sturdy wooden trays make ideal catchalls to display your personal treasures, and double as attractive centerpieces to build the character of the room on.
A black marble fireplace strikes the perfect balance between edgy and timeless. It anchors this living room designed by Arent & Pyke, which get a contemporary lift from the jute rug, modern and bright artwork, and shapely table lamp. And because the armchairs are a classic silhouette, they'll last forever—you can reupholster them with different colors and prints throughout the years as your taste and style changes.
In the living room of a Manhattan apartment designed by Jamie Drake and Caleb Anderson of Drake/Anderson, the sectional sofas by Avenue Road are covered in a Great Plains mohair, the pair of vintage Gio Ponti armchairs are from Karl Kemp Antiques, the glass cocktail table by Fredrikson Stallard is filled with feathers, the round side table is by Holly Hunt Studio, the lamp on it is by Charles Paris and the custom rug is by Tai Ping.

Designers Cecilia Sagrera and George Brazil of Sagrera Brazil Design created zones in this open-plan living area. "Using a curved sofa with curved console behind it helps to separate the living and dining areas. Using a few curved pieces of furniture helps to break up the hard angles of the architecture." If you have an open-plan living room, consider incorporating some curved pieces of furniture. 
Architect Luís Bernardo Brito e Abreu renovated his São Miguel home to reflect his family's artistic, maritime history. The living room features a vintage chair by Illum Wikkelsø, and the mantel and stone benches are both of local basalt. The sculpture of a head on the bench at right is by Ernesto Canto da Maya, and the wall sculpture above the mantel is a 16th-century naval decoration.

Before you even start decorating your living room, remember where you are. If you live in a casual beach house, your design scheme is going to look very different from an urban industrial loft space, for instance. In this beach house by Arent & Pyke, the design team focused on channeling the tropical vibe of a coastal home through fun motifs and casual materials. Yet, they still maintained a look of sophistication through fresh upholstery, beautiful artwork, and a thoughtful layout. That being said, if you're a sucker for kitsch and wish you were always on island-time, add a hint of it with one statement piece, like a vintage Hawaiian-print rattan chair.
In the living room of an antique-laden apartment in Greenwich Village, the antique Swedish sofa and Baroque chair, right, are upholstered in Robert Kime fabrics, the armchair is 18th-century French and a vintage Persian Soumak rug from Istanbul’s Grand Bazaar rests on a sea-grass rug from ABC Carpet & Home. Among the items on the wall are an antique water-buffalo skull, 19th-century French gouaches and a drawing by Jean Cocteau.
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2) Create Some White Space – Seem like you have too much junk around? I know I do. Why not get rid of some of it? Getting rid of some of the clutter will open up a ton of space and make your room seem like whole new place. Taking a piece of furniture or two out of the room will also create some space. As they say in the movies sometimes, “Less is more.” I threw out an old chair that I was hanging on to for years and the floor/wall space it cleared was amazing.

A living room decorating scheme truly fit for a snow queen, the wintry whites and silvers of this rustic chic living room are anchored by comfy fabrics and an unvarnished wooden table. Plenty of candles enhance the enchanted feel, while a cheerful silver wall clock lends a welcoming bit of familiarity. A faux fur sofa throw adds an enticing Narnia touch, and is perfect for snuggling in for long snowy nights.
For designer Patrick Printy, his bungalow in Oakland, California is all about eccentric design. In this living area attached to his study, a pair of vintage sofas are upholstered in a Ralph Lauren Home stripe, the Eero Saarinen table is from Design Within Reach, barstools by CB2 are covered in a Katie Ridder fabric, the ceiling lantern is by Visual Comfort, the rug is by Ralph Lauren Home, and the busts are by Oly.
Rearrange: If you already have furniture in your living room but want to create a new look, try rearranging the furniture. By simply moving the items around, you might realize it looks like a different space entirely. Don’t line up all your furniture along the perimeter of the room, especially if you have a large space. Be creative and arrange the furniture in two groups, creating two separate areas in one!
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